AI
The AI Lobby

Salesforce AI Lobbying: How Much They Spend and What They Want

Total Federal AI Lobbying Spend
$3.5M
Across 9 quarters tracked · Influence Score: 6/100

Quarterly Federal Lobbying Breakdown

YearQuarterAmount
2024Q1$550K
2024Q2$580K
2024Q3$600K
2024Q4$630K
2025Q1$680K
2025Q2$720K
2025Q3$780K
2025Q4$850K
2026Q1$900K

Key Bills Lobbied On

  • 1S. 2714 (SAFE Innovation Framework Act)
  • 2H.R. 6580 (AI Transparency Act)
  • 3Algorithmic Accountability Act
  • 4H.R. 3369 (National AI Commission Act)

Public Position on AI Regulation

Supports responsible AI regulation with emphasis on transparency and human oversight. Advocates for enterprise AI governance standards and ethical AI deployment guidelines. CEO Marc Benioff has publicly called for trust as the foundation of AI development and deployment.

Key Lobbyists

IL
Invariant LLC
BH
Brownstein Hyatt Farber Schreck
CC
Capitol Counsel LLC

Campaign Contributions

Total: $16K across 3 recipients

DSen. Maria Cantwell (D-WA)
$6K
RSen. Todd Young (R-IN)
$5K
DRep. Anna Eshoo (D-CA)
$5K

Focus Areas

Enterprise AI governance (Einstein/Agentforce)AI workforce impact and reskillingCRM and customer data AIResponsible AI deployment standards

Notable Actions

  • →Published Trusted AI Principles and established internal Office of Ethical and Humane Use
  • →CEO Marc Benioff personally testified before Senate on responsible AI enterprise deployment
  • →Launched Einstein Trust Layer for enterprise AI with built-in governance guardrails
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Frequently Asked Questions

How much has Salesforce spent on AI lobbying?

Salesforce has spent a total of $3.5M on federal AI lobbying. The most recent quarterly filing was for $900K in Q1 2026.

What AI bills has Salesforce lobbied on?

Salesforce has lobbied on 4 AI-related bills, including S. 2714 (SAFE Innovation Framework Act), H.R. 6580 (AI Transparency Act), Algorithmic Accountability Act, and more.

What is Salesforce's position on AI regulation?

Supports responsible AI regulation with emphasis on transparency and human oversight. Advocates for enterprise AI governance standards and ethical AI deployment guidelines. CEO Marc Benioff has publicly called for trust as the foundation of AI development and deployment.

Who are Salesforce's key AI lobbyists?

Salesforce employs 3 known lobbying firms and individuals for AI policy, including Invariant LLC, Brownstein Hyatt Farber Schreck, Capitol Counsel LLC.

How does Salesforce's lobbying compare to other AI companies?

Salesforce has an influence score of 6/100, with a total political footprint of $3.5M across lobbying, PAC spending, and campaign contributions.